Coke Zero, inverted pyramid supermarket stand
Posted on | September 13, 2010 |
inverted coke zero stand
Nicely designed supermarket shelves.
The unique Coke Zero shelving. A vivid display, said to have increased sales by up to 13% in some select supermarkets. We could be seeing the future here, when all supermarket stands will be inverted or upside-down for products to be noticed. And when it happens that all shelves are inverted, simple solution is to invert it right back again and the product on it is the star. Cycle goes on.
Advertising Agency: Leo Burnett Manila, Makati City, Philippines
Creative Directors: Raoul Panes, Alvin Tecson
Art Directors: Mon Pineda, Farlet Vale, Steph Mangalindan
Copywriters: Therese Endriga, Cey Enriquez
Published: 2009
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